Terms of Service

Last updated: August 20, 2026

Thank you for using Setka. These Terms of Service (“Terms”) are the agreement between you and us for the Setka platform — the service that generates, hosts, and runs online stores. We wrote them in plain language on purpose. If you take a store live, sell through it, or pay us a subscription, these are the rules that apply.

Who We Are and What These Terms Cover

Setka is a service operated by PMC Marcin Chmiel, registered in Poland (NIP: 9721290292, VAT: PL9721290292), with its registered address at Heleny Rzepeckiej 35c/2, 60-465 Poznań, Poland (“Setka,” “we,” “our,” or “us”).

The service includes storefront generation from your brief and catalog, page direction and copy editing, preview and publishing, saved storefront versions, product, cart, and checkout tooling, and the commerce features we add over time. Anything new we add to the platform falls under these Terms too.

By creating an account or using Setka, you agree to these Terms, to our Privacy Policy, and to applicable law. If you do not agree, please do not use the service. You must be at least 18 years old, and if you use Setka on behalf of a company, you confirm you have the authority to bind that company. Setka is intended for business use.

Your Account

You are responsible for the accuracy of the information you give us and for keeping your account credentials safe. All activity under your account — including what your team members do — is your responsibility. If you notice unauthorized access, tell us right away at [email protected].

We will use the email address on your account as the main way to reach you about the service, billing, and these Terms. Please keep it current.

How Setka Uses AI

Generated stores and content

Setka uses artificial intelligence, including large language models provided by third-party providers, to interpret your brief and generate storefront designs, layouts, copy, and product presentation. AI is probabilistic. Generated content can be inaccurate, incomplete, or unsuitable for your products, and it may contain errors. That is inherent to how the technology works, and we will not pretend otherwise.

You direct, review, and publish

Setka works on your direction. You describe what should change, edit wording directly when you want exact control, preview the result, and decide when to publish. Every published storefront version is saved, so you can branch from earlier work or restore a version you trust. Nothing replaces your judgment: review what the store says about your products before customers read it.

Your responsibility for the result

You are responsible for the content that runs on your store — product claims, prices, ingredients, dimensions, shipping promises, and legal disclosures — whether you wrote the words or Setka did. Check facts before you publish them. We do not guarantee that generated content will be error-free, lawful for your market, or fit for your particular products.

We also do not promise specific business results. Generation, publishing, and any optimization features may or may not improve your conversion, traffic, or sales. Store-building is a tool, not an outcome guarantee.

Plans, Pricing, and Billing

Trial and founding pricing

Setka offers a launch trial, after which a founding price applies that stays locked while you remain subscribed. Current plans, prices, trial terms, and what each plan includes are always on our pricing page, which forms part of these Terms. We can change pricing for new subscribers at any time, and we will give existing paid subscribers at least 30 days’ notice before any change to their price or plan. Where we offer a free or beta tier, we may modify, limit, or discontinue it at any time.

Payment and renewal

Subscriptions renew automatically at the end of each billing period unless you cancel first. You can cancel anytime through your account settings; cancellation takes effect at the end of the current billing period. Except where the law requires otherwise, fees already paid are not refunded for partial periods, downgrades, or unused time.

If a payment fails, we will let you know and retry. If it still fails after 14 days, we may suspend your account and take your storefront offline until the balance is settled. Your store being unreachable can cost you sales, so please treat payment issues promptly.

Fees are exclusive of taxes such as VAT. Where Polish VAT applies, we add it at the applicable rate.

Your Store and Your Sales

You are the seller

Setka is a platform, not a marketplace and not a party to your sales. Every contract of sale made through your storefront is between you and your customer. You are the seller and merchant of record. That means the products you offer, their quality and legality, pricing accuracy, fulfilment, returns, refunds, chargebacks, and customer service are all yours — including orders placed at a price that turned out to be wrong.

Taxes

You are responsible for determining, collecting, reporting, and remitting any sales, VAT, or similar taxes on your sales. Setka does not calculate your tax obligations for you beyond the manual tax settings you configure.

Payments

Checkout runs through payment providers you connect, under accounts and agreements that belong to you. Setka is not a payment processor, does not hold your funds, and is not involved in payouts, reserves, holds, or disputes with your payment provider.

Your customer data

As between us, you control the personal data of your storefront visitors and customers, and we process it on your behalf as described in our Privacy Policy. You are responsible for the notices and consents your store needs, including cookie consent and a privacy policy that tells customers how their data is handled.

Content and Ownership

Your content

Your products, catalog data, brand materials, images, and copy remain yours. To run the service, you give us a limited license to host, store, display, and modify that content as needed to build, operate, secure, and improve your storefront — for example, to generate and save storefront versions. We do not sell your content.

Generated storefronts

To the extent the law allows, the storefront content Setka generates for your store is yours to use for any lawful purpose. Two honest caveats: similar layouts or wording may be generated for other stores, and protectability of AI-generated content varies by jurisdiction. The Setka platform itself — the software, systems, and templates behind it — remains ours.

Feedback

If you send us suggestions or feedback, you give us permission to use it to improve Setka without obligation or restriction.

Third-Party Services

Setka connects to and depends on services we do not control: payment providers, AI model providers, hosting, DNS, content delivery, and email infrastructure. Your use of those services is governed by their terms, and their outages, pricing changes, or account decisions are outside our control. We may add or remove integrations as the platform evolves.

Availability and Changes to the Service

We work hard to keep stores online, but the service is provided “as is” and “as available.” We do not commit to an uptime level or support response time unless separately agreed in writing. Maintenance, updates, security response, and failures at third-party providers can interrupt the service. Where we can, we will warn you before planned maintenance.

We may change, add, or remove features over time. If a change materially reduces the core functionality of a paid plan, we will give reasonable notice — except when the change is required for legal, security, or fraud-prevention reasons.

Warranties and Liability

The service and generated content are provided without warranties of any kind, to the extent the law allows. We do not warrant that the service will be uninterrupted, timely, or error-free, or that generated content will meet your requirements.

To the extent permitted by law, Setka is not liable for indirect or consequential losses — including lost profits, lost sales, lost data, or business interruption — arising from the service, generated content, or third-party services. Our total liability for all claims is limited to the fees you paid us in the twelve months before the event giving rise to the claim.

Nothing in these Terms limits liability for death, personal injury, fraud, or anything else the law does not allow us to limit. These limits are part of the basis on which we can offer the service at its price.

If a claim arises from your store content, your sales, your use of the service, or a violation of these Terms or applicable law, you agree to cover our reasonable losses, costs, and legal fees to the extent permitted by law.

Ending the Service

You can cancel at any time through your account settings. We can suspend or end your access if you breach these Terms, do not pay, present a legal, security, or fraud risk to us or others, or if the law requires it. We can also end the agreement for convenience with 30 days’ notice, in which case we will refund the prepaid portion of your subscription.

When the service ends, your storefront goes offline and any outstanding fees become due. We will keep your account data for 90 days so you can request an export, after which it may be permanently deleted. The parts of these Terms that should naturally survive — ownership, liability, and dispute terms — do survive.

Governing Law and Disputes

These Terms are governed by the laws of Poland, without regard to conflict-of-law rules. If we ever have a serious disagreement, we would rather talk first: contact us before starting formal proceedings. If talking does not resolve it, the matter belongs exclusively before the Polish courts with venue in Poznań. To the extent permitted by law, a claim must be brought within one year of the day it arose.

Changes to These Terms

We may update these Terms from time to time. For changes that materially reduce your rights, we will give at least 30 days’ notice by email or in-product before they take effect, unless the change is required for legal, security, or fraud-prevention reasons. We will always update the “Last updated” date on this page. If you keep using Setka after a change takes effect, you accept the updated Terms. If you do not, cancel before the effective date.

Contact Us

If you have questions about these Terms, contact us at [email protected] or by mail at: Setka (operated by PMC Marcin Chmiel), Heleny Rzepeckiej 35c/2, 60-465 Poznań, Poland.